Corey Haines

Plan and evaluate free tools that generate leads, attract organic traffic, and build brand awareness through strategic product positioning.

Create SEO-optimized competitor comparison and alternative pages across four formats (singular alternative, plural alternatives, you vs competitor, competitive positioning).

Plan and optimize lead magnets for email capture by matching offer type to buyer stage and business goals.

Apply psychological principles and mental models to understand customer behavior and design ethical, effective marketing strategies.

Implement and optimize JSON-LD structured data to enable rich search results and knowledge panels.

Design and optimize in-app paywalls, upgrade modals, and feature gates to convert free users to paid at peak value moments.

Create sales collateral including pitch decks, one-pagers, objection handling docs, demo scripts, and playbooks that close deals.

Design intuitive page hierarchies, navigation structures, URL patterns, and internal linking strategies for websites.

Plan product launches and feature announcements using owned, rented, and borrowed channels.

Help design SaaS pricing that captures value, drives growth, and aligns with customer willingness to pay.

Write persuasive marketing copy for web pages by gathering context, applying proven copywriting principles, and following specific style rules.

Optimize content for AI search engines, LLMs, and get cited in AI-generated answers.

Plan searchable and shareable content strategies that drive traffic, build authority, and generate leads.

Design cancel flows, save offers, and dunning strategies to reduce voluntary and involuntary churn.

Edit existing marketing copy through seven focused sweeps—clarity, voice, benefits, concision, persuasion, rhythm, and proofreading—to enhance without rewriting.

Generate, iterate, and scale high-performing ad copy for Google, Meta, LinkedIn, and TikTok using platform specs and performance data.

Design multi-email automated sequences (welcome, nurture, re-engagement) with strategic timing, messaging framework, and conversion optimization.

Maximize form completion rates by diagnosing friction points and applying evidence-based optimization across field selection, layout, and microcopy.

Analyze marketing pages and provide actionable CRO recommendations across value proposition, headlines, CTAs, trust signals, and friction points.

Create a foundational product marketing document capturing positioning, audience, personas, and differentiation for consistent messaging across all marketing tasks.

Design, optimize, and analyze customer referral programs and affiliate partnerships that convert existing users into growth engines.

Design and optimize revenue systems connecting marketing, sales, and customer success with defined lead stages, scoring criteria, and handoff SLAs.

Diagnose and fix signup friction points—reduce form fields, remove barriers, and increase completion rates through CRO principles.

Write B2B cold emails and follow-up sequences that generate replies from prospects.

Optimize post-signup onboarding flows to accelerate user activation and reduce time-to-value.

Create, optimize, and scale paid advertising campaigns across Google Ads, Meta, LinkedIn, and Twitter/X for efficient customer acquisition.

Audit SEO issues, diagnose ranking problems, and provide actionable optimization recommendations for organic search performance.

Create, optimize, and schedule engaging social media content across platforms with strategic frameworks.

Build SEO-optimized pages at scale using templates, data, and 12 proven playbooks to rank for keyword clusters.

Design statistically valid A/B tests with hypothesis frameworks, sample size calculations, and metric selection guidance.

Set up and audit analytics tracking implementation for marketing and product measurement decisions.

Generate targeted marketing strategies and tactics for SaaS products based on stage, budget, and resources.